Most things these days the Internet sees first and Super Bowl commercials are no exception. In the Internet-era, companies have tended to not just win Super Bowl Sunday with their ads, but the week and often weeks leading up to the big day online.
Fiat Chrysler Automobiles is trying to do just that, win this week, with the release of three online commercials for Dodge, Jeep and Ram. The hope is to build buzz for the spot to follow which Olivier Francois, Chief Marketing Officer of FCA said, “for what’s next, everyone will just have to wait and see.” For now, you have two pretty straightforward ads in Dodge and Jeep, but a pretty creative and memorable spot by Ram playing off the idea of how past commercials brands are forgotten despite the commercial being memorable.
As for now, we’re intrigued to see if the three somehow come together or each brand remains separate. We will know when you do this Sunday.
The post Dodge, Jeep, Ram Drop Super Bowl Spots Ahead Of Game appeared first on GAS MONKEY GARAGE | RICHARD RAWLINGS | FAST N LOUD.
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